November 25, 2025 - 03:31

Hyundai Motor Group and Michelin have announced a strategic partnership aimed at advancing next-generation tire technologies to support future mobility solutions. This collaboration focuses on the development of tires that feature extreme-low rolling resistance and enhanced performance capabilities, which are crucial for electric and autonomous vehicles.
The joint research and development efforts will leverage advanced solutions, including innovative materials and manufacturing processes, to create tires that not only meet the demands of modern vehicles but also contribute to sustainability goals. A significant aspect of this partnership is the expansion of virtual development capabilities, allowing for more efficient design and testing processes.
Additionally, the integration of an Embedded Tire Digital Twin will enable real-time monitoring and data analysis, ensuring optimal tire performance and longevity. This initiative reflects both companies' commitment to pioneering advancements in mobility and addressing the evolving needs of the automotive industry, ultimately leading to safer and more efficient driving experiences.
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